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YUJUNG HWANG

MARKETING PORTFOLIO · YUJUNG HWANG

Transforming
Consumer Insights
Into Strategic Growth

YUJUNG HWANG

Mobile App Design

ABOUT

Understanding People
Creating Impact

I am a marketing student passionate about understanding consumer behavior and transforming insights into meaningful brand strategies. Through academic projects and creative campaigns, I strive to connect brands with people in authentic and impactful ways.

CORE SKILLS

BUILDING BRANDS WITH STRATEGY & CREATIVITY

Consumer Insights

Understanding consumer behavior through research, observation, and data-driven analysis to uncover meaningful opportunities.

Brand Strategy

Developing clear brand positioning and strategic marketing plans that build lasting customer relationships.

Communication

Crafting messages that connect with audiences through effective storytelling and integrated marketing communication.

Digital Marketing

Creating digital campaigns across social media and online platforms to maximize engagement and brand awareness.

Creative Problem Solving

Applying analytical thinking and creativity to develop innovative marketing solutions for real-world challenges.

Leadership & Collaboration

Working effectively with diverse teams while contributing ideas, managing projects, and achieving shared goals.

Billboard Advertisement

PORTFOLIO

FROM IDEAS
TO IMPACT

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